Date:
2010-06-23
Publisher:
NIJ Journal
For years, businesses have used data analysis to anticipate market conditions or industry trends and drive sales strategies.
Walmart, for example, learned through analysis that when a major weather event is in the forecast, demand for three items rises: duct tape, bottled water and strawberry Pop-Tarts. Armed with this information, stores in the affected areas can ensure their shelves are fully stocked to meet customer needs.
Police can use a similar data analysis to help make their work more efficient. The idea is being called "predictive policing," and some in the field believe it has the potential to transform law enforcement by enabling police to anticipate and prevent crime instead of simply responding to it.
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